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“Veggie burger naming ban will stifle NPD”: ProVeg challenges EU plan to prohibit meat-associated terms

ProVeg is challenging the proposal that would prohibit producers of vegan or vegetarian food from labeling their products with words that traditionally refer to animal-based foodstuffs. Vegetarian and vegan product development could be held back by the EU’s proposed ban on using terms such as “veggie burger,” “vegan sausage” and “milk alternative” in relation to […]