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How personal DNA testing will shape the future of drinking – Consumer Trends

This month, guest consumer trends columnist Lucy Britner explores how DNA testing will change what we drink, offering her own results as a bellwether. Using genetic testing to determine personal health and nutrition is a relatively new phenomenon. Since 2014, UK-based testing company DNAFit has assisted around 100,000 people on their journey to find out […]

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Sensient’s All Natural Flavour Collections capture key consumer trends

Authentic florals, herbs, spices, tea and ginger flavours and extracts for contemporary product concepts Global expert Sensient Flavors presents its All Natural Flavour Collections: The trend flavours help food and beverage manufacturers to respond successfully to upcoming market trends and reflect current consumer preferences. The latest findings of Sensient’s consumer and market research underpin Sensient’s […]

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The future of drinks flavours – Consumer trends

The broadening taste palate of consumers is spurring ever more adventurous flavour creations in the drinks sector, Ben Cooper writes, while growing sophistication in how consumers view flavour profiles in food and drink is leading to new opportunities in marketing, product development and food pairing. When what might be termed the “flavour revolution” in beverages […]