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High speed-to-market: Symrise and Unilever unveil new creative center

Located in the “Food Valley” of Wageningen, the Netherlands, Symrise is pioneering a new approach to food innovation by installing an innovation lab at the Unilever Foods Innovation Centre on the Wageningen University & Research (WUR) campus. As a result of Symrise’s close proximity to Unilever’s operations and the university’s science faculty, “innovative culinary foods […]

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Symrise expands US natural food ingredients business

German flavors and fragrances company Symrise AG has opened a US facility near Atlanta, Georgia, for the production of natural food ingredients, investing approximately US$57m in the nearly 100 acre site to grow its US business. Symrise also recently opened a plant for the production of its cosmetic ingredients in the US in South Carolina. […]

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Fermented flavors driving food, beverage innovation, Symrise Says

Fermented flavors and ingredients are popping up more and more frequently on store shelves and restaurant menus, says flavor and fragrance ingredients supplier Symrise (Holzminden, Germany). In a recent effort to survey the food market for fermented flavor and ingredient trends, Symrise’s marketing and consumer insights group found that Millennials and restaurant chefs are driving […]

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Fermented flavors driving food, beverage innovation, Symrise says

Fermented flavors and ingredients are popping up more and more frequently on store shelves and restaurant menus, says flavor and fragrance ingredients supplier Symrise (Holzminden, Germany). In a recent effort to survey the food market for fermented flavor and ingredient trends, Symrise’s marketing and consumer insights group found that Millennials and restaurant chefs are driving […]

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Symrise study reveals US millennials see positive authenticity in craft beverages

Symrise Flavors’ Marketing and Consumer Insights group recently conducted a study addressing what is driving the growing acceptance of craft products among US millennials, with a focus on craft beverages. Building and expanding on previous studies that support the millennial influence on new product concepts, Symrise worked with 40 millennial consumers in New York, Chicago, […]